Our love for Nike Air Force 1 has lasted 40 years, and there’s no sign of it slowing down. We wanted our campaign for the new Air Force 1 Mid Jewel to showcase just how versatile and expressive the style can be – it transcends trends and inspires individuality. We worked with four cutting-edge influencers to do just that.
The Nike Air Force 1 model debuted in 1982. That’s 40 years of appreciation for this unique Nike shoe that started on the basketball courts of New York and now heads up footwear collections all over the world. For our Mid Jewel campaign, we collaborated with four influencers who have a true passion for style. Their every outfit tells a story, and every pair of sneaks treads its own path. Our concept showcases each influencer’s passion for style, inspiring the Titolo community to style their own AF1 stories.
This campaign for Nike sneakers brought together ultra-cool, contemporary influencers with a united mindset: one that encourages creativity in clothing and footwear, and the confidence to experiment. Each influencer has totally perfected elevated street style, and effortlessly blends mall brands with designer labels, and vintage thrift store finds with brand-new pieces.
Jessi – @by.regiina – wore the Mid Jewels with a chunky knit, leather, and tie-dye for a 90s rave feel, LIN HUA – @tayo3yan4 – picked a striped top and baggy pants styled with an ear-flapped baseball cap, @cobee313 rocked a pair of chinos, and André – @3ooo_ – wore classic wide-leg black pants, a white tee and a Kangol flat cap. Their campaign looks were iconic, just like their kicks.
