Juicy Couture Viva La Juicy Robyn Hoodie

Returning to the roots of the brand, the Heritage Collection presents the zip through hoodie in juicy pink bamboo velour*. With a similar hand feel to original fabrications, bamboo qualities have been added for an environmentally friendly update to the original velour. Slim fit, with kangaroo pockets and a self-fabric lined hood. This core hoodie features a contrast 'Viva La Juicy' graphic to front side chest and back and is finished with the original 'J' zip pull for an authentic nod to the past.
*Bamboo velour is an environmentally friendly fabrication with antibacterial and hypoallergenic, deodorising and breathable qualities, as well as providing good heat retention.

Juicy Couture is a Los Angeles-born lifestyle brand that rose to fame in the early 2000s for its glamorous take on casualwear. Best known for its iconic velour tracksuits—often finished with rhinestone logos, playful slogans, and signature “J” zipper pulls—Juicy redefined loungewear with a bold mix of luxury and pop culture flair.

Blending West Coast attitude with Y2K nostalgia, Juicy Couture delivers fashion that’s both cheeky and confident, spanning apparel, accessories, fragrances, and more. From Beverly Hills to global runways, Juicy remains a symbol of unapologetic femininity, celebrity style, and era-defining confidence.